T-Mobile Brightens Up End of Winter Season by Kicking Off ‘Magenta Deal Days’

March 19, 2012

From March 21 to April 3, T-Mobile is offering up to $150 off on the hottest Samsung 4G devices

Bellevue, Wash. — Mar. 20, 2012

T-Mobile is brightening up the end of the dreary winter season by kicking off “Magenta Deal Days” and giving customers the opportunity to purchase one of Samsung’s hottest 4G mobile devices for up to $150 (U.S.) off after mail-in rebate. “Magenta Deal Days” includes the new Samsung Galaxy STM Blaze 4G and Samsung Galaxy Tab 10.1, both running on America’s Largest 4G Network®. The two-week sale will take place from Wednesday, March 21, through Tuesday, April 3.

“As part of our commitment to make the 4G experience affordable and accessible to everyone this year, we’re excited to launch our ‘Magenta Deal Days’ campaign, which will provide customers with great options throughout the year, like this first compelling offer,” said John Clelland, senior vice president of marketing, T-Mobile USA. “Through the combination of Samsung’s great entertainment-on-the-go devices running on America’s Largest 4G Network®, customers can have amazingly rich and fast experiences, connecting from anywhere.”

T-Mobile’s portfolio of 4G Samsung products offered through “Magenta Deal Days” delivers access to free and “for purchase” premiums on-the-go entertainment and multimedia experiences. Paired with T-Mobile’s fast 4G network, Samsung smartphones and tablets provide speedy access to favorite movies, TV shows, websites, games, applications and more. A variety of rich entertainment features come preloaded on many of these Samsung devices, including:

  •  T-Mobile® TV, which offers access to live and on-demand TV programs
  • Samsung Media Hub, which provides the option to rent or purchase movies and TV programs
  • Zinio® Reader, which gives access to full color issues from top-selling magazine titles
  • Blio® eReader, which offers a selection of full color cookbooks, children’s stories and bestsellers
  • Slacker® Radio, which offers streaming personalized radio with millions of songs, ABC News and ESPN radio sports programming

New customers will be eligible for this deal when they sign up for a two-year agreement on any qualifying Classic UnlimitedTM plan or qualifying Unlimited ValueTM plan. Existing customers also can take advantage of this offer if they are eligible for an upgrade.

The following is a list of the 4G Samsung devices included in the “Magenta Deal Days” offer with a qualifying Classic plan:

Device (Classic Plan)

Original Retail Price

Mail-In Rebate Card

Net Cost (After Rebate)

Samsung Exhibit II 4G

$79.99

$80.00

FREE

Samsung Galaxy S  Blaze 4G

$199.99

$80.00

$119.99

Samsung Galaxy S 4G

$229.99

$50.00

$179.99

Samsung Galaxy Tab 7.0 Plus

$349.99

$150.00

$199.99

Samsung Galaxy Tab 10.1

$499.99

$150.00

$349.99

The following is a list of the 4G Samsung devices included in the “Magenta Deal Days” offer with an Unlimited ValueTM plan:

Device (Unlimited Value Plan)

Out-of-Pocket Down Payment1

Mail-In Rebate Card 

Net Down Payment (After Rebate)

EIP Monthly Payment

Samsung Exhibit II 4G

$29.99

$30.00

$0.00

$15.00

Samsung Galaxy STM Blaze 4G

$149.99

$30.00

$119.99

$15.00

Samsung Galaxy Tab 7.0 Plus

$299.99

$150.00

$149.99

$10.00

Samsung Galaxy Tab 10.1

$449.99

$150.00

$299.99

$10.00

The “Magenta Deal Days” promotion will be available at participating T-Mobile retail stores nationwide. For more information about T-Mobile’s “Magenta Deal Days,” visit http://bit.ly/xzhqdx.

1 Equipment installment plans: On approved credit and 0 percent APR. Down payment and unfinanced portion required at purchase. Remaining balance paid in 20 monthly installments. Total post-rebate price of each device equals down payment amount plus monthly payment amount times 20. Not available in Washington, D.C.

Lindsay Morio

T-Mobile USA Media Relations

425-383-4002

mediarelations@t-mobile.com

About T-Mobile USA:

Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX: DTEGY). By the end of the fourth quarter of 2011, approximately 129 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.2 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+ 21/HSPA+ 42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.