Digital workshops and resources for small business owners

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Business Operations

Find out how to develop a proper business structure for operational efficiency.

New digital workshops. New ways to build your business.

Sign up today for digital workshops to help adapt your business strategy in an ever-changing world.

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A Beginner's Guide to Launching a New Business

Thursday, October 21st, 1pm ET. Join Al-Nesha Jones, the founder of ASE Group, as she sheds light on the ins and outs of starting a business. Whether starting from scratch or taking a side-gig full time, this workshop will provide practical advice on setting new business owners up for success.

  • Lesson 1: Getting Ready
  • Lesson 2: Making it Official
  • Lesson 3: Understanding your finances

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Register now

Watch a replay of the digital workshop.



Join critically acclaimed producer Deniese Davis, co-founder of ColorCreative, as she provides insights based on her experience in building media and entertainment companies. She will cover how to organize all of the details of your business for maximum efficiency, whether now or in a post-COVID world.


Lesson 1

Determining the basic elements of your business operations.


Lesson 2

Adapting to a new normal.


Lesson 3

Evaluating and measuring success.

More resources to help your business get ahead.


How BOOMBOX Boxing Club Pivoted During COVID To Keep Their Gym Booming.

Follow the story of Reggie Smith & Angela Jennings, co-founders and owners of BOOMBOX Boxing Club. Take a deep dive into how Reggie & Angela built an operational strategy to support a variety of trainers and clientele as well as how they adapted to COVID-19 restrictions in a business dependent on physical interaction.

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3 Keys To Efficient Operations Through The Lens of Content Production.

Learn the ins and outs of designing an efficient operational strategy for any small business, taught through the lens of an entertainment production company.

People talking in a conference room.

How To Make Meetings Productive—And Painless.

Host more productive meetings. Get simple tips for running effective meetings online and in person—and get more done in less time.

About the workshop expert.

Deniese Davis
Co-founder of ColorCreative

Deniese Davis began her career producing music videos, short films and digital content including Issa Rae's award-winning web series The Mis-Adventures of Awkward Black Girl. She is currently an Co-Executive Producer on the HBO Emmy-nominated comedy series Insecure and a Producer on HBO’s Emmy-nominated A Black Lady Sketch Show.

After 8 years of producing for Hoorae Media (fka Issa Rae Productions), Deniese recently launched her own production company Reform Media Group while continuing her work as co-founder of ColorCreative, a management company for diverse and emerging writers and filmmakers. Originally from Las Vegas, NV, Deniese is an alumna of CUNY-Brooklyn College (BA, Film Production) and the American Film Institute Conservatory (MFA, Producing). She sits on the board of Black Public Media and is a founding member of AFI's Alumni Council for the Lawrence Herbert Alumni Center (LHAC).

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The Magenta Edge educational content experience is an initiative to help small business owners get ahead.

These eight foundational themes cover the ins and outs of the small business journey and provide resources to help you set the pace for your success.

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Marketing & Communications

Find Out How To Market Your Small Business Through Smart Targeting And Storytelling.

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Access & Resources

Insight On Local And Federal Resources Available To Aspiring Small Business Owners.

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Business Operations

Find Out How To Develop A Proper Business Structure For Operational Efficiency.

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Generational Longevity

Understand How To Prepare Your Business For Generational Succession.

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Profit, Scalability, & Growth

Learn About Driving A Business To Profitability, Scaling Up, And Identifying Growth Opportunities.

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Navigating Barriers

Acknowledging And Addressing Systemic Barriers Black Business Owners May Face In Entrepreneurship.

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Explore The Intricate Details Of Tax Issues Facing Small Business Owners.

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Insights On Leveraging Business Credit To Finance A Small Business And Building Business Credit During COVID-19.

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