T-Mobile to Offer Samsung Galaxy S 4 at $99.99 Down
America's Un-carrier provides unparalleled Samsung Galaxy S 4 experience with lowest device upfront price, no annual service contract and unlimited data on a fast, nationwide 4G network
BELLEVUE, Wash. - June 12, 2013 - T-Mobile US, Inc. (NYSE: TMUS) continues to deliver on its Un-carrier promise of providing consumers with affordable, unrestricted and hassle-free ways to get the latest 4G LTE smartphones by offering the highly popular Samsung Galaxy S ® 4 at the low upfront price of $99.99 down, plus 24 monthly payments of $20 [1]. This limited-time promotion is available starting today, June 12, through July 13, 2013, and allows consumers to get the device for less upfront at activation than at the other major national carriers [2].
"People told us we'd be crazy to drop our price on the hot-selling Galaxy S 4 when we already offer such a low-out-of-pocket cost - so we did it," said Mike Sievert, chief marketing officer, T-Mobile US. "Some of our competitors require customers to sign a restrictive two year service contract or participate in a complicated trade-in scheme to get to their advertised price. We decided to just give customers the phone they want at the out of pocket cost they are asking for. That's what you strive to do when you are America's Un-carrier."
In addition to the Galaxy S 4, T-Mobile is lowering the upfront costs for two more highly desirable Samsung 4G LTE devices. For well-qualified customers, the Samsung Galaxy Note® II will be available at $169.99 down, plus 24 monthly payments of $20 and the Samsung Galaxy S® III will be available for $49.99 down, plus 24 monthly payments of $20. When combined with T-Mobile's Simple Choice Plan, customers will have access to the latest 4G LTE smartphones, as well as unlimited data, at a price point that's sure to meet the needs of a variety of budgets.
Simple Choice Plan
T-Mobile's Simple Choice Plan starts with a base rate of $50 per month for unlimited talk, text and Web with 500MB of high-speed data at up to 4G speeds. Consumers can add up to 2GB of high-speed data for $10 per month per line or get unlimited 4G data for an additional $20 per month per line and up to 500MB of tethering. Customers can add a second phone line for $30 per month, and each additional line is just $10 per month. There are no caps and no overages on our network, and no restrictive annual service contracts.
T-Mobile 4G LTE Network
T-Mobile's 4G LTE rollout complements its existing nationwide 4G network that covers 228 million people, which third-party tests show already rivals or beats existing LTE networks in many markets. T-Mobile's advanced 4G LTE network is currently available in seven metropolitan areas: Baltimore; Houston; Kansas City; Las Vegas; Phoenix; San Jose, Calif.; and Washington, D.C. The company expects to reach 100 million people with 4G LTE by midyear and 200 million nationwide by the end of 2013. 4G LTE devices like the Galaxy S 4 will automatically and seamlessly connect to T-Mobile's nationwide 4G HSPA+ network where 4G LTE has not yet launched [3].
Pricing & Availability
The Galaxy S 4 is available for well-qualified customers for $99.99 down with 24 equal monthly payments of $20 for 0% APR on approved credit. The Galaxy Note II will be available for well-qualified customers for $169.99 down with 24 equal monthly payments of $20 for 0% APR on approved credit. The Galaxy S III will be available for qualifying customers for $49.99 down with 24 equal monthly payments of $20 for 0% APR on approved credit. All devices will be available with the promotional pricing from June 12 to July 13, 2013 at nationwide T-Mobile retail stores, through select dealers and national retail stores as well as online at http://www.T-Mobile.com.
About T-Mobile US, Inc.:
As America's Un-carrier, T-Mobile US, Inc. (NYSE: "TMUS") is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The company's advanced nationwide 4G and 4G LTE network delivers outstanding wireless experiences for customers who are unwilling to compromise on quality and value. Based in Bellevue, Wash., T-Mobile US operates its flagship brands, T-Mobile and MetroPCS. It currently serves approximately 43 million wireless subscribers and provides products and services through 70,000 points of distribution. For more information, please visit https://www.t-mobile.com.
Forward-Looking Statement:
This press release includes "forward-looking statements" within the meaning of the U.S. federal securities laws. Any statements made herein that are not statements of historical fact, including statements about T-Mobile US, Inc.'s strategy, expected network modernization and other advancements, are forward-looking statements. Generally, forward-looking statements may be identified by words such as "anticipate," "expect," "suggests," "plan," "believe," "intend," "estimates," "targets," "views," "may," "will," "forecast," and other similar expressions. The forward-looking statements speak only as of the date made, are based on current assumptions and expectations, and involve a number of risks and uncertainties. Important factors that could affect future results and cause those results to differ materially from those expressed in the forward-looking statements include, among others, the following: our ability to compete in the highly competitive U.S. wireless telecommunications industry; adverse conditions in the U.S. and international economies and markets; our significant capital commitments and the capital expenditures required to effect our business plan; our ability to adapt to future changes in technology, enhance existing offerings, and introduce new offerings to address customers' changing demands; changes in legal and regulatory requirements, including any change or increase in restrictions on our ability to operate our network; our ability to successfully maintain and improve our network, and the possibility of incurring additional costs in doing so; major equipment failures; severe weather conditions or other force majeure events; and other risks described in our filings with the Securities and Exchange Commission, including those described in our Current Report on Form 8-K filed with the Securities and Exchange Commission on May 8, 2013. You should not place undue reliance on these forward-looking statements. We do not undertake to update forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.
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Media Contacts:
T-Mobile US Media Relations
(425) 383-4002
[1] If you cancel wireless service, remaining balance on phone becomes due. Financing is available on approval of credit online and in participating locations. 0% APR O.A.C. for well-qualified customers with qualifying service. Not available in the District of Columbia.
[2] Pay less based on device down payment costs vs. comparable upfront costs at AT&T, Verizon and Sprint; trade-ins not required.
[3] Qualifying service required for LTE. Broad LTE coverage planned for 2013; see T-Mobile.com for coverage details. LTE is a registered trademark of ETSI.
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