Unconventional thinking is better for business. That’s why we put our most innovative customers in the spotlight at our second annual Unconventional Awards. From tech firms to school districts, join us in celebrating these innovators in Customer Experience, Employee Enablement, Industry, and Community.
These awards recognize innovators who deliver a truly human brand experience.
Infosys combines data-driven analytics, AI, virtual reality, and robotics to deliver an immersive and extraordinary tennis experience that redefines the future of sports interaction for fans and athletes.
Delta Air Lines has redefined travel and elevated accessibility in the skies with improved hardware and free T-Mobile Wi-Fi, to deliver connectivity at 30,000 feet that closely matches what passengers would find at home.
Easterseals Disability Services embraced virtual programming to create a virtual community that empowers people with disabilities to engage, fostering digital equity, inclusion, and access.
These awards recognize trailblazers who find new and unconventional ways to bring out the best in their teams.
T-Mobile collaborated with The Walt Disney Studios’ Technology teams – StudioLAB and Production Technology – to make on-set production wireless via T-Mobile's 5G network, enabling near real-time communication and file sharing between creative executives and production teams from thousands of miles apart.
Southland Companies worked with T-Mobile and Allgeo to deploy advanced timekeeping software through handheld devices that lets employees log their presence on job-sites to help ensure rapid response in case of accident or injury.
Black & Veatch hosted a GenAI tournament that challenged its employees to apply generative AI to identify areas for improvement across the company. They found new efficiencies, cut costs, and drove business innovation.
These awards recognize pioneers who challenge the status quo in their respective industries.
Boston Children’s Hospital harnessed T-Mobile 5G technology to build a holistic, secure cellular infrastructure that transforms healthcare delivery, streamlines medical workflows, and enhances patient outcomes.
Royal Caribbean pioneering waste-to-energy systems, AI-driven food waste reduction, and far-reaching Green Hubs Program, demonstrate a dedication to ocean preservation and sustainable tourism that sets a new industry standard.
ComEd disrupts utility-industry norms with its trailblazing drone program, powered by a pioneering spirit and 5G connectivity from T-Mobile, optimizing its operations, enhancing safety, and propelling innovation to new heights.
These awards recognize leaders who find creative ways to serve their communities.
Utilizing cutting-edge T-Mobile 5G technology, the City of Bellevue enhances public safety by delivering near real-time notifications through early visual and audible warnings, effectively mitigating road crashes.
The Hampton-Valley Forge Volunteer Fire Department united real-time situational awareness and communication with transformative apps and T-Mobile 5G, helping it safeguard lives and the community it serves.
Chicago Public Schools empowered more than 1,000 homeless unaccompanied children with connectivity and resources to break down barriers, foster academic success, and nurture their well-being.
We awarded first, second, and third place prizes to the top trailblazers in each category. All 1st, 2nd, and 3rd place winners received a personalized trophy and were featured in a press release and social media.
1st place
$25K
to the charity of their choice.
2nd place
$10K
to the charity of their choice.
3rd place
$5K
to the charity of their choice.
The 1st, 2nd, and 3rd place winners for Innovation in Community also received airfare, hotel, and Mobile World Congress entrance passes for two.
Wall Street Journal Custom Content is a unit of The Wall Street Journal Advertising Department. The Wall Street Journal news organization was not involved in the creation of this content.
In 2023, we celebrated our 2nd annual Unconventional Awards, kicking off a new annual tradition of celebrating our customers who are anything but traditional thinkers. Here’s to those winners—the disruptors and trailblazers who empowered their organizations by breaking industry norms.