Mike Katz PRESIDENT, MARKETING, STRATEGY, & PRODUCTS

Mike Katz

President, Marketing, Strategy, & Products

Driving T-Mobile’s brand, strategy, services and experiences that define the Un-carrier

Mike Katz is president of marketing, strategy and products at T-Mobile, where he leads the teams responsible for defining the company’s long-term strategy and delivering the products, services and experiences that bring the Un-carrier promise to life. His oversight spans marketing, brand, communications, product, IT, data and AI — uniting these capabilities to deliver differentiated customer experiences, drive innovation and power T-Mobile’s digital transformation.

For more than two decades, Mike has played a key role in defining how T-Mobile shows up for customers to challenge the status quo, guiding some of the company’s biggest moments — including bold Un-carrier moves, major acquisitions and new business ventures. His teams created customer favorites like T-Mobile Tuesdays, Magenta Status and T-Life, and expanded the business into areas like broadband and advertising. His organization also drives corporate strategy and long-term investments, which continue to strengthen T-Mobile’s reach, capabilities and competitive edge.

Previously, Mike served as president of the T-Mobile Business Group, where he led the team to triple its customer base and build lasting partnerships with Fortune 500 companies and government agencies. He also helped launch Project 10Million, connecting millions of underserved students across the country to free internet service.

Forbes has named Mike one of the 50 most influential CMOs multiple times, underscoring his impact as one of the industry’s top marketing leaders.

He’s a proud alum of Colorado State University.

Mike smiles as he holds a microphone.
Mike is on stage, speaking to a crowd.

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