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Rapper, actor, author and activist Common talks about Black excellence during Black History Month

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This quote has been attributed — and misattributed — to so many thinkers throughout the centuries that at this point it sounds generic. Whether it was Michelangelo, Ralph Waldo Emerson, Norman Rockwell or someone else entirely, the words express a simple yet powerful idea: Even the masters never stop growing.

The contemporary term for this openness to new ideas is growth mindset. As a theory of intelligence, the growth mindset is one where our interests, skills and aptitudes can develop over time. And hey, there’s science behind it. Studies show that when a company embraces a growth mindset, it <a href="https://www.psychologytoday.com/us/blog/nudging-ahead/201805/3-ways-growth-mindset-benefits-companies-and-employees">can go a long way</a> toward improving employee diversity, mental health, job satisfaction and performance.

During my first full year as CEO, my goal has been to embrace a growth mindset — to continue being proactive about learning and constantly improving, for myself and for T-Mobile. To that end, I’ve been looking at the ways successful leaders do their thing, and infusing some of the resulting ideas into how I lead this company. Here’s a handful I want to share with you.

Satya Nadella: Lead with empathy. The CEO of Microsoft once described his original interview at the company as ending with a question that caught him off guard: You see a baby fall down in the street, what do you do? This was back in the ’90s, so Satya said he’d run to a phone and call 911. He wasn’t hired. Incredulous, he asked why. The interviewer told him he needed to develop empathy — to pick up and comfort the baby. From then on, Satya made a point to incorporate empathy into his <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.linkedin.com%2Fpulse%2Funcovering-leadership-style-satya-nadella-mekonnen-kassa%2F&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C88447c4fccbf480b66b708d8d79d8832%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637496419354268531%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C2000&sdata=r1jjq0iqx64REmGRM6DhBM8FOiB7XkdgDvpotyk7I%2B4%3D&reserved=0">leadership style</a>, putting himself in someone else’s shoes before making a decision that will affect them.

For me and my leadership team, that means helping employees balance health, household and work responsibilities. I recognize that there’s no one-size-fits-all model — especially while weathering a pandemic — but it starts with a simple question: How are you?

Megan Rapinoe: Embrace your individual strengths. At T-Mobile we say, “Be yourself. We like it that way,” and there’s no better embodiment of that philosophy than U.S. women’s soccer star Megan Rapinoe. Few people are as willing to take a stand — <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DjDrB2IestHs&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C88447c4fccbf480b66b708d8d79d8832%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637496419354268531%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C2000&sdata=lQl3Fj5IMVWwt%2B9rFke8jZ1J%2FPTbIgU5sWm6gwRSxU4%3D&reserved=0">on the biggest stages in the world</a>, with purple hair, no less! — than Megan (who happens to live right across Lake Washington from me in Seattle).

Diverse perspectives and experiences help a company like T-Mobile better understand the communities we serve every day — and ways we can improve our workforce. That’s why I’m in awe of our <a href="https://www.t-mobile.com/news/community/meet-the-civil-rights-leaders-joining-t-mobiles-external-diversity-and-inclusion-council">External Diversity Council</a>, a superlative group of men and women that represents the importance of diversity, equity and inclusion in running a successful company, and for providing an example of this lesson just by living their lives.

The Nordstrom family: Always put the customer first. Another Pacific Northwest icon, the Nordstrom family, set the standard for customer experience. Their retail empire was born from a single store opened in downtown Seattle in 1901 and today includes 100 stores in 40 U.S. states, along with a bustling website and more than 70,000 employees. The great-grandsons of original founder John W. Nordstrom, brothers Pete and Erik Nordstrom, run the family business under the same founding principle: The customer is always first. The “Nordstrom Way” has guided them through a century of boom-and-bust shopping trends, including recent shifts in brick-and-mortar retail.

Just like the Nordstrom family, I am all about <a href="https://www.t-mobile.com/brand/why-t-mobile">customer obsession</a>. I want T-Mobile to become the best in the world at connecting customers to their world. My vision is to be #1 in customer choice and customers’ hearts.

Kizzmekia Corbett: Each one, teach one. A mentor-mentee relationship ignited Kizzmekia Corbett’s lifelong passion for scientific discovery. Now a viral immunologist and research fellow in the Vaccine Research Center of the National Institute of Allergy and Infectious Diseases, she is the lead scientist on the team that developed the Moderna Covid-19 vaccine.

Kizzmekia has followed her curiosity since becoming a scientist at 16 by constantly learning, along with seeking and encouraging feedback on her work. Now, at 35, she has adopted a mentoring philosophy from an African-American proverb that originated during slavery: “Each one, teach one.” The idea is to spread knowledge for the betterment of your community.

In addition to Kizzmekia’s role in leading the design of the vaccine and preclinical studies, she is <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.nature.com%2Farticles%2Fd41586-021-00338-y&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C63baf7a2ff3b49d4186108d8f270508c%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637525912249740500%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=p4Lvx7seONWKjQB%2F0WYU%2FvLgmrgXCOikq%2FbFPiR4Lkw%3D&reserved=0">easing hesitancies about Covid-19 science</a> — often in her limited free time — in communities of color.

Kizzmekia’s example is so inspiring. Instilling a sense of self-reliance and self-improvement helps our upcoming leaders grow. It also positively impacts our business. In fact, a Korn/Ferry International study of the stock performance of 486 publicly traded companies found that companies with strong financial performance tend to have employees with <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.forbes.com%2Fsites%2Fellevate%2F2018%2F02%2F15%2Fself-awareness-being-more-of-what-makes-you-great%2F%3Fsh%3D1a90630040dd&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C63baf7a2ff3b49d4186108d8f270508c%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637525912249750492%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=zpUbBeLrM%2FvSq227mNyPl1lHNthbhMqA%2BFC3L5NFHWs%3D&reserved=0">higher levels of self-awareness</a> than poorly performing companies.

José Andrés: Direct your passion back to the world in the biggest way possible. After the 2010 earthquake in Haiti, José Andrés took his food out of the restaurant and straight to people in need. The internationally renowned chef launched <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FWorld_Central_Kitchen&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C88447c4fccbf480b66b708d8d79d8832%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637496419354278527%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C2000&sdata=5u89Ya37d6KpM9QTPGHlDTZyyflr6hSz0V0Yi%2FpecS8%3D&reserved=0">World Central Kitchen</a>, a nonprofit, nongovernmental organization that provides meals to people suffering through natural disasters. In 2020, José set up community kitchens across the U.S. to deliver tens of thousands of meals to people hit hard by Covid-19. Doing what he does best to make a difference for those who need it most. His big heart is matched only by his outsized impact, a combination I admire and aspire to. And now more than ever, people need someone fighting on their behalf.

Just like José, I believe in fighting for those who need a little extra support. It’s why T-Mobile launched <a href="https://www.t-mobile.com/business/education/project-10-million?cmpid=TFB_RAD_P_20TENMM_OU0ZJSRRLLM0FYL758187">Project 10Million</a> this past year, an ambitious program aimed at eradicating the digital divide issue known as the “homework gap.” Education should be the great leveler in our society, but students need broadband connections in order for that to work. Our goal is simple — to connect every single child with internet access. So far, we have provided more than 2.5 million underserved students nationwide with free or highly subsidized connectivity. Directing our passion back to the world.

Greta Thunberg: We must protect the Earth for future generations, and we must do it now. Greta has changed the conversation about environmentalism at the highest levels of global leadership — and she did so before turning 18. I see her as one of the bravest leaders on the world stage today, and she quickly pivoted her movement to online and socially distanced activism during the pandemic.

I want the cleaner, safer, saner world Greta envisions, not just for my children but for everyone’s. And I’m proud to put those words into action at T-Mobile, where our <a href="https://www.t-mobile.com/news/community/changemaker-challenge-2021">Changemaker Challenge program</a> celebrates creative young people who are making a difference with their innovative ideas around technology, the environment and education. I can’t wait to see what they bring to our Changemaker Lab later this year.

Colin Powell: You can't make someone else's choices. You shouldn’t let someone else make yours. It’s nearly impossible to choose only one leadership lesson from former Secretary of State and four-star general Colin Powell. Throughout his broad experiences in military and civilian life, he has exemplified what it means to lead with emotional intelligence, create conditions of trust within an organization and approach life with a can-do attitude.

Of his own <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.airman.af.mil%2FPortals%2F17%2F002%2520All%2520Products%2F001%2520Book%2520Reviews%2FBook%2520Reviews%2FIt%2520Worked%2520For%2520Me--Powell%27s%252013%2520Rules.pdf%3Fver%3D2016-09-20-150915-237&data=04%7C01%7CJocelyn.Jacobson%40sprint.com%7C63baf7a2ff3b49d4186108d8f270508c%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637525912249750492%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=wnPXA%2Fz9VuuW1gMjqFa37EqbWwrZtRP64GcvxACmE4I%3D&reserved=0">13 Rules of Leadership</a>, this one about taking ultimate responsibility for the decisions you make resonates most with me. Gen. Powell used to tell his subordinate commanders and staff, “Try to convince me you are right and I am about to go down the wrong path. You owe that to me; that's why you are here. But don't be intimidated when I argue back. A moment will come when I have heard enough and I make a decision.”

I encourage my leaders at T-Mobile to listen and consider all perspectives. But ultimately, we are all responsible for our own decisions. You can’t let pressure from someone else stand in the way of making the choices you need to make (for me, being what’s best for our customers, employees and shareholders). My leadership team and I approach tough decision-making with Gen. Powell’s advice in mind: Get enough information to make an informed decision, and then trust your gut. Also, be willing to learn and grow from your mistakes.

I’m happy to take notes from such strong, empathetic individuals. This is all about embracing an optimistic view of the future — one that’s wide open to possibility. And when we keep learning, we keep improving. That’s what the growth mindset is all about. Because as good as we are, I know we can get even better. And that pursuit is what moves me and my teammates at T-Mobile.

This article first appeared in the <a href="https://www.bizjournals.com/seattle/news/2021/04/16/opinion-leadership-is-a-learning-experience.html">Puget Sound Business Journal</a>.

During his first full year as CEO of T-Mobile, Mike Sievert's goal has been to embrace a growth mindset. He's been looking at leadership lessons from successful world leaders and infusing some of the ideas at T-Mobile.

Leading by Learning | T-Mobile Newsroom

Jocelyn Jacobson

During his first full year as CEO of T-Mobile, Mike Sievert&#039;s goal has been to embrace a growth mindset. He&#039;s been looking at leadership lessons from successful world leaders and infusing some of the ideas at T-Mobile.

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Every April 22, the world comes together to mark an international day of environmental action. Whether you celebrate Earth Day by planting trees, cleaning up polluted habitats or recycling everything from old smartphones to soda cans — together we have an opportunity to make a global impact.  

As a leader in the U.S. wireless ecosystem, T-Mobile has a significant role to play in driving impactful transformation as the Un-carrier continues its ALL-IN approach to taking care of the environment. Not only has T-Mobile led <a rel="noreferrer noopener" href="https://www.greenamerica.org/press-release/green-americas-2020-climate-energy-scorecard-wireless-carriers" target="_blank">Green America’s Wireless Scorecard</a> three years in a row, it also made CDP’s <a rel="noreferrer noopener" href="https://www.cdp.net/en/companies/companies-scores" target="_blank">A List</a> for Climate Change, won the EPA’s <a rel="noreferrer noopener" href="https://www.epa.gov/smm-electronics/sustainable-materials-management-smm-electronics-challenge-recognition-and-awards#results" target="_blank">Sustainable Material Management Electronics Challenge</a>, and was among the first providers to have its carbon-reduction goals approved by the <a rel="noreferrer noopener" href="https://sciencebasedtargets.org/" target="_blank">Science Based Targets Initiative</a>.

Maximize Collective Action

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T-Mobile employees, customers, partners and fans are critical allies to push the Un-carrier forward to drive meaningful environmental impact for our communities. 

To successfully address climate change, it requires an ALL-IN approach. This is why the company is empowering other organizations that are making meaningful conservation efforts. Building on a longstanding partnership, this Earth Day T-Mobile is donating $300,000 to <a href="https://www.nature.org/en-us/get-involved/how-to-help/earth-day/?src=prt.cmp.eg.earth21.TMBL" target="_blank" rel="noreferrer noopener">The Nature Conservancy’s</a> forest restoration and preservation efforts.

On April 20, customers using the <a rel="noreferrer noopener" href="https://www.t-mobile.com/offers/t-mobile-tuesdays" target="_blank">T-Mobile Tuesdays app</a> can learn more and vote on how T-Mobile’s donation is directed across three Nature Conservancy projects:

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In addition to directing donations to The Nature Conservancy, on April 20 the T-Mobile Tuesdays app will also feature earth-friendly offers for customers like a free reusable tote bag, special intro offers for <a rel="noreferrer noopener" href="https://try.imperfectfoods.com/s/overview?utm_source=google&utm_medium=cpc&utm_campaign=G_S_US_Brand_Core_Exact&gclid=Cj0KCQjwsLWDBhCmARIsAPSL3_3FUSSCn0LxQbEseCGosyj73lWSzLOqmJ9VUouwF1DhNLHQ0hI87F8aAs1dEALw_wcB&mrasn=693123.859830.OBWjkI31&xtref=www.google.com" data-type="URL" data-id="https://try.imperfectfoods.com/s/overview?utm_source=google&utm_medium=cpc&utm_campaign=G_S_US_Brand_Core_Exact&gclid=Cj0KCQjwsLWDBhCmARIsAPSL3_3FUSSCn0LxQbEseCGosyj73lWSzLOqmJ9VUouwF1DhNLHQ0hI87F8aAs1dEALw_wcB&mrasn=693123.859830.OBWjkI31&xtref=www.google.com" target="_blank">Imperfect Foods </a>sustainable grocery delivery service and <a rel="noreferrer noopener" href="https://thedyrt.com/pro?gclid=Cj0KCQjwsLWDBhCmARIsAPSL3_24YmAcXqBKWZtDYQWLr8Gnce2pMqoWhHV9RCEbHlI9xRiXlX5Qz9AaAv4YEALw_wcB" data-type="URL" data-id="https://thedyrt.com/pro?gclid=Cj0KCQjwsLWDBhCmARIsAPSL3_24YmAcXqBKWZtDYQWLr8Gnce2pMqoWhHV9RCEbHlI9xRiXlX5Qz9AaAv4YEALw_wcB" target="_blank">The Dyrt Pro’s</a> camping app, and even the chance to win a Tesla Model Y. T-Mobile will also celebrate #EarthDay on social media channels, which will highlight ways to go green using your phone.

Road to 100% Renewable Energy

In 2018, T-Mobile became the first major telecom to sign the <a href="https://www.there100.org/" target="_blank" rel="noreferrer noopener">RE100</a> and make the bold commitment to power its business and network with 100% renewable energy by the end of 2021. Three years and one historic merger later, T-Mobile is on track to meeting this goal by the end of this year.

“T-Mobile has made great progress toward both adopting and driving new development of sustainable power consumption,” said Amy Davidsen, North America Executive Director of the Climate Group, which co-leads the RE100 in partnership with CDP. “Their principled approach to staying on track to meet their renewable electricity goal this year is especially noteworthy considering the significant growth of their footprint due to their historic merger with Sprint. It’s encouraging to see a company rise to this unique challenge by setting and keeping ambitious deadlines to rapidly embrace the transition to a more sustainable future. This is the decisive decade of climate action and business leadership will remain paramount to ensure we are securely on a path to a safe climate by 2030.”  

One way that T-Mobile has continued to make progress on its renewable energy commitments, despite its larger footprint, is by making substantial investments to support America’s transition to a greener grid. As of this year, the Un-carrier’s renewable-energy portfolio includes nine renewable energy deals with wind and solar farms across the country. 

“As we celebrate one year as the supercharged Un-carrier, we are more focused than ever on managing our environmental footprint,” said Brigitta Witt, T-Mobile's Vice President of Social Impact and Sustainability. “We’ve led the industry with science-based targets and commitment to 100% renewable energy, but being a bigger company now means we have an even greater opportunity and responsibility to drive positive impact through our actions, our partners and the innovation rooted in our 5G technology. We can't wait to share more about our upcoming efforts in the months to come." 

For more information about T-Mobile’s sustainability and environmental efforts, visit the <a href="https://www.t-mobile.com/responsibility/sustainability" target="_blank" rel="noreferrer noopener">T-Mobile Sustainability Page</a>.

Qualifying service required for T-Mobile Tuesdays. See App for offer details. Sweepstakes: NO PURCHASE NECESSARY. Open to residents of the fifty (50) United States, PR, USVI and DC. 16+. 4/20/21 5:00 AM ET - 4/27/21 4:59:59 AM ET. On how to enter and full rules go to amoe.t-mobiletuesdays.com/Promotion/Rules. Void where prohibited.

Every April 22, the world comes together to mark an international day of environmental action. Whether you celebrate Earth Day by planting trees,

Road to 100% Renewable: T-Mobile Is on Track to Reach Its Industry-Leading Environmental Commitment | T-Mobile Newsroom

Road to 100% Renewable: T-Mobile Is on Track to Reach Its Industry-Leading Environmental Commitment

Jess Dillon

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This week marks the one-year anniversary of our official close to the T-Mobile and Sprint merger — two sets of amazing employees, the best leadership team in the industry, and an unmatched set of network assets and resources that have come together to create a Supercharged Un-carrier.

Over this past year, despite an unprecedented set of external circumstances, we’ve been all systems go. In fact, 2020 was our <a href="https://www.t-mobile.com/news/un-carrier/t-mobile-caps-best-year-ever-in-2020-with-strong-q4-results">best year ever</a> as a company, as we recorded a record 102 million customers and overtook AT&T to become America’s #2 wireless provider! But this merger was always about more than just financial and subscriber results. Much more. It was about a promise of 5G FOR ALL and taking on the competition like never before.

Combining our companies gave us even more fuel to take that Un-carrier spirit to new heights … and to more boldly challenge the status quo — fighting harder than ever to eliminate customer pain points. This merger made us bigger and gave us the opportunity to be better for our customers — and we’ve seized it.

A Year of Progress Builds a Foundation for What’s to Come

Back when we announced this deal, we said that a combined T-Mobile would deliver a transformative nationwide 5G network, better products at unmatched value, increased competition and access to underserved communities. Over the past year, we have used our increased size and scale to deliver on all of this, while also driving toward even bigger aspirations.

We said 5G for ALL, and we meant it. Neville Ray and his team are delivering a network build that is second to none and bringing that transformative 5G network to millions of people. Our 5G network benefits from a unique combination of dedicated low-band and mid-band spectrum assets from the merger, and these assets — along with our record-breaking build-out pace — have put us in the clear leadership position at the start of the 5G era.

In fact, we have the largest, fastest and most available 5G network in the country. Period. In 2020, we launched the world’s first nationwide standalone 5G network, and today it provides on average 2x faster speeds than LTE to more than 287 million people across 1.6 million square miles — more than two times the geographic coverage of AT&T and nearly four times that of Verizon’s 5G. Our Ultra Capacity 5G covers 125 million people already in 2021, providing game-changing speeds across the country. And we’ll cover 200 million people by the end of this year! We said we’d build a transformative 5G network, and that is exactly what we are doing.

We also shared that we had big plans to offer better products and unmatched value that would increase competition. Leveraging our network’s unprecedented capacity, we can now offer customers a combination of BOTH quality and value. As our competitors scramble to get out of the starting blocks on coverage (just look at the recent C-band auction results for proof!), we are busy using our well-established assets to offer our customers the best rate plans at low prices, including free access to 5G.

Just a few of my favorite examples of our progress include <a href="https://www.t-mobile.com/business/government/first-responders-connecting-heroes">Connecting Heroes</a>, our free service for first-responder agencies that can save them up to $7 billion over the next decade. Or services like <a href="https://www.t-mobile.com/customers/scam-shield">Scam Shield</a> that protect our customers from the billions of scams and robocalls they get every year. And maybe the best one yet, <a href="https://www.t-mobile.com/cell-phone-plans">Magenta Max</a>, the first plan that truly unleashes the capacity and speed of our 5G network to ensure customers will never be slowed down based on how much data they use.

We’re also squarely taking on the Cableopoly with our expansive home broadband plans and our evolved <a href="https://www.t-mobile.com/tvision">TVision TV solution</a> — including incredible value and choices from our partners like Google and Philo. We have big goals to increase competition in home broadband over the next five years and bring 7 million to 8 million customers the benefit of our low costs, high speeds and 5G reliability, as well (stay tuned for more on this soon!). And not to be forgotten, maybe one of our largest opportunities to shake things up is in the Enterprise and government segments. We are already bringing new choice and competition to millions of business and government customers, including long-overlooked small businesses. We are approaching 10% share in Enterprise but see room to run here with a market share over the next 5 years reaching about 20%!

We also said that we would expand access to underserved communities, and we are. Before the merger, T-Mobile committed to providing network coverage for 90% of rural Americans in the next few years, and we’re well on our way to achieving that goal. Through network coverage and a growing retail fleet of 15,000 branded stores, we’re starting to bring more choices and access to small towns and rural markets than ever before.

We also launched our $10.7 billion <a href="https://www.t-mobile.com/business/education/project-10-million">Project 10Million initiative</a> during a time when connectivity has been more important than ever. To date, we’ve helped bridge the digital divide for more than 2.5 million underserved students nationwide with free or highly subsidized connectivity, and we are just getting started. Top that off with our five-year Equity in Action plan, fueled by a $25 million investment over the next five years, and I’m immensely proud of our dedication to diversity, equity and inclusion across this entire business. We all still have work to do, but we are helping to create opportunities for underserved and underrepresented communities every single day.

Most important, our obsession to make customers happy remains front and center. It is an important differentiator, and customers have noticed. We’re proud of our record-breaking win from J.D. Power U.S. Wireless Customer Care — for the 21st time in a row! We’re going to keep delivering incredible experiences from end to end. Sprint customers who are coming over to our network and enjoying Un-carrier benefits are happier, too — to the tune of net promoter scores that are about 100% higher for those who have migrated into the T-Mobile system.

In the end, our mission is simple. We want to be the Best in the World at Connecting Customers to Their World, and I believe we are well on our way. During this first amazing year, we’ve done exactly what we set out to do from the very beginning. We’ve strived to deliver better service, at the best value, with standout customer service and experiences. And I’m more confident than ever about what’s to come with our industry-leading 5G network and expansion into rural America, broadband plans, business and government expansion … and more. Best of all, the scale and synergies from our merger allow us to grow and innovate as a business, achieve record financial results and ultimately pass that value on to our customers!

As we enter our second combined year as T-Mobile, our future is so bright — and you can see it in the audacious goals we now aspire to achieve. It’s clearer than ever why our future ambitions are bigger and bolder than our standalone companies ever could have been. Simply put, we have the winning formula to achieve our vision — to be #1 in customer choice and #1 in customers’ hearts!

We’re just starting to write this story. As exciting as it was to close our merger, Year 2 is already shaping up to be at another level.

Forward-Looking Statements This blog includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact, including information concerning T-Mobile US, Inc.’s future results of operations, are forward-looking statements. These forward-looking statements are generally identified by the words “anticipate,” “believe,” “estimate,” “expect,” “intend,” “may,” “could” or similar expressions. Forward-looking statements are based on current expectations and assumptions, which are subject to risks and uncertainties and may cause actual results to differ materially from the forward-looking statements. Important factors that could affect future results and cause those results to differ materially from those expressed in the forward-looking statements include, among others, the following: natural disasters, public health crises, including the COVID-19 pandemic (the “Pandemic”), terrorist attacks or similar incidents; adverse economic, political or market conditions in the U.S. and international markets, including those caused by the Pandemic; competition, industry consolidation and changes in the market condition for wireless services; data loss or other security breaches; the scarcity and cost of additional wireless spectrum, and regulations relating to spectrum use; our inability to retain or motivate key personnel, hire qualified personnel or maintain our corporate culture; our inability to take advantage of technological developments on a timely basis; system failures and business disruptions, allowing for unauthorized use of or interference with our network and other systems; the impacts of the actions we have taken and conditions we have agreed to in connection with the regulatory proceedings and approvals of the Transactions (as defined below), including the acquisition by DISH of the prepaid wireless business under the Boost Mobile and Sprint prepaid brands (excluding the Assurance brand Lifeline customers and the prepaid wireless customers of Shentel and Swiftel), the complaint and proposed final judgment agreed to by us, Deutsche Telekom AG (“DT”), Sprint Corporation (“Sprint”), SoftBank Group Corp. (“SoftBank”) and DISH Network Corporation (“DISH”) with the U.S. District Court for the District of Columbia, which was approved by the Court on April 1, 2020, the proposed commitments filed with the Secretary of the Federal Communications Commission (“FCC”), which we announced on May 20, 2019, certain national security commitments and undertakings, and any other commitments or undertakings entered into including but not limited to those we have made to certain states and nongovernmental organizations (collectively, the “Government Commitments”), and the challenges in satisfying the Government Commitments in the required time frames and the significant cumulative cost incurred in tracking, monitoring and complying with them; our inability to manage the ongoing commercial and transition services arrangements that we entered into with DISH in connection with the Prepaid Transaction, which we completed on July 1, 2020, and known or unknown liabilities arising in connection therewith; the effects of any future acquisition, investment, or merger involving us; any disruption or failure of our third parties (including key suppliers) to provide products or services for the operation of our business; the occurrence of high fraud rates or volumes related to device financing, customer payment cards, third-party dealers, employees, subscriptions, identities or account takeover fraud; our substantial level of indebtedness and our inability to service our debt obligations in accordance with their terms or to comply with the restrictive covenants contained therein; adverse changes in the ratings of our debt securities or adverse conditions in the credit markets; the risk of future material weaknesses we may identify while we work to integrate and align policies, principles and practices of the two companies following the Merger (as defined below), or any other failure by us to maintain effective internal controls, and the resulting significant costs and reputational damage; any changes in regulations or in the regulatory framework under which we operate; laws and regulations relating to the handling of privacy and data protection; unfavorable outcomes of existing or future legal proceedings; our offering of regulated financial services products and exposure to a wide variety of state and federal regulations; new or amended tax laws or regulations or administrative interpretations and judicial decisions affecting the scope or application of tax laws or regulations; the possibility that we may be unable to renew our spectrum leases on attractive terms or the possible revocation of our existing licenses in the event that we violate applicable laws; interests of our significant stockholders that may differ from the interests of other stockholders; future sales of our common stock by DT and SoftBank and our inability to attract additional equity financing outside the United States due to foreign ownership limitations by the FCC; the volatility of our stock price and our lack of plan to pay cash dividends in the foreseeable future; failure to realize the expected benefits and synergies of the merger (the “Merger”) with Sprint, pursuant to the Business Combination Agreement with Sprint and the other parties named therein and the other transactions contemplated thereby (collectively, the “Transactions”) in the expected timeframes or in the amounts anticipated; any delay and costs of, or difficulties in, integrating our business and Sprint's business and operations, and unexpected additional operating costs, customer loss and business disruption, including maintaining relationships with employees, customers, suppliers or vendors; unanticipated difficulties, disruption, or significant delays in our long-term strategy to migrate Sprint's legacy customers onto T-Mobile's existing billing platforms; and changes to existing or the issuance of new accounting standards by the Financial Accounting Standards Board or other regulatory agencies. Given these risks and uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. We undertake no obligation to revise or publicly release the results of any revision to these forward-looking statements, except as required by law.

A year ago, we brought together two sets of amazing employees, the best leadership team in the industry and unmatched network resources … and we officially got to work fulfilling our promise of 5G FOR ALL. What a year it’s been — and what a future we have in store!

One Year into the Future of Wireless! | T-Mobile Newsroom

One Year into the Future of Wireless!

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One year after T-Mobile and Sprint merged, the supercharged Un-carrier is delivering a leading 5G network, increased competition, better quality, unmatched value and access to underserved communities.

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The Un-carrier rallies everyone — including big brands — to #GiveThanksNotPranks this April Fools’ and kicks it off with $500K for teachers to outfit classrooms for students

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What’s the news: T-Mobile is calling on everyone to pause the pranks on April Fools’ Day this year and instead focus on gratitude. Everyone can use a pick-me-up after a tough year, so the Un-carrier, alongside other brands, has launched a movement to #GiveThanksNotPranks this April 1 — starting with an up to $500K donation to support teachers and students.

Why it matters: Showing appreciation to some of the people who make our lives better on the daily and who have gotten us through the last year is the least we can do during these complex times. Also, studies show that acts of gratitude lead to more gratitude … so let’s get to the thanking!

Who it’s for: Everyone! Because now, in particular, everyone has something — and someone — to be thankful for.

BELLEVUE, Wash. — March 22, 2021 — T-Mobile (NASDAQ: TMUS) is known for its legendary April Fools’ Day pranks, but the Un-carrier is once again shaking up the status quo and challenging everyone to ditch the shenanigans on April 1 and instead show their appreciation. Inspired by a study finding that those who witness even a single act of gratitude are more inspired to join in and express gratitude themselves, T-Mobile is igniting a chain reaction of thankfulness in a year where we all could use a little extra love, calling on customers, employees, fans, brands and companies to join a movement to transform April 1 into something a little less foolish and <a href="https://www.givethanksnotpranks.com/" data-type="URL" data-id="https://www.givethanksnotpranks.com/">#GiveThanksNotPranks</a>.

Motorola, OnePlus, SanMar, Wattpad, Mattress Firm, Sleep.com and Drone Racing League have already pledged their support to join the movement with T-Mobile. They’ll pause the pranks and instead give donations to non-profit organizations and drive a wave of shout-outs through their social media channels with the #GiveThanksNotPranks hashtag. TikTok is participating too, bringing their community in with a hashtag challenge.

And the Un-carrier is not stopping there! T-Mobile announced it is getting #GiveThanksNotPranks started by partnering with its customers and fans to help give $500,000 through the nonprofit education crowdfunding site <a href="https://www.donorschoose.org/givethanksnotpranks" target="_blank" rel="noreferrer noopener">DonorsChoose</a> to help our country’s hardworking and often under resourced teachers purchase critical classroom supplies to support students — a small token of gratitude after a year of educators and teachers adapting to all the changes in learning during the pandemic.

“T-Mobile has always had so much fun pulling big stunts on April Fools’ Day, but once again, it just makes sense to refocus all of that energy to transform this day and instead send thanks to every hero who has gone above and beyond to keep us all afloat in these challenging times. And we’re so excited that so many great brands are joining us! So, who else is in?” said Mike Sievert, CEO of T-Mobile. “I love that we’re kicking it all off by recognizing our amazing teachers and helping them better support our students. T-Mobile has a longstanding commitment to education and we launched our <a href="https://www.t-mobile.com/brand/project-10-million" target="_blank" rel="noreferrer noopener">Project 10Million</a> initiative just this past year at the same time as so many of our country’s teachers and students had to completely change the way they were teaching and learning. So, this is a perfect way to say thank you for all their efforts and get them better set up for the future!”

The #GiveThanksNotPranks movement begins on March 22. T-Mobile and its partner brands will donate to meaningful causes and encourage their customers to share the love by using the #GiveThanksNotPranks hashtag in social media through April 1. Then, starting March 30 through April 1, T-Mobile is partnering with TikTok to rally its community to participate and share out thanks through a hashtag challenge. To date, companies already confirmed as participating include:

Also starting March 22 and going through April 1, T-Mobile is doubling down on its longstanding commitment to support education and giving its customers and fans three simple ways to help provide public school educators critical supplies they need to teach students through partner DonorsChoose — everything from pens and paper to crayons and notebooks. Here’s how:

Companies, brands, customers, fans — everyone — is invited to join the #GiveThanksNotPranks movement. For more information, follow <a href="https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Ftwitter.com%2FTMobile&data=04%7C01%7CTara.Darrow%40T-Mobile.com%7Cdaf515b494404728a6bf08d8e8a5b6f9%7Cbe0f980bdd994b19bd7bbc71a09b026c%7C0%7C0%7C637515146008705492%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=FxbryWkjYG%2F2QwzopEhcZbSulkL9E0J3ZhIFqpzF6OU%3D&reserved=0">@TMobile</a> on Twitter and visit <a href="https://www.givethanksnotpranks.com/" target="_blank" rel="noreferrer noopener">https://www.givethanksnotpranks.com/</a>.

Text to Give: Donation confirmed via text; message & data rates may apply. Donation added to your next bill.

About T-Mobile T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile and Sprint. For more information please visit: <a href="https://www.t-mobile.com." target="_blank" rel="noreferrer noopener">https://www.t-mobile.com.</a>

Media Contacts

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T-Mobile is calling on everyone to pause the pranks on April Fools’ Day this year and instead focus on gratitude. Alongside other brands and companies, the Un-carrier has launched a movement to #GiveThanksNotPranks on April 1, starting with its donation of up to $500K to support teachers and students.

No Foolin’: T-Mobile Leads a Movement to Transform This April 1 from a Day of High Jinx to a Day of High Fives | T-Mobile Newsroom

No Foolin’: T-Mobile Leads a Movement to Transform This April 1 from a Day of High Jinx to a Day of High Fives

AlexandraFidler

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In celebration of Black History Month, the rapper, actor, author and activist shared his insights and experiences to help promote diverse narratives and find deeper purpose.

“Gratitude is one of the things that can keep you positive. If you think about the things that you do have and just stay in that att … I was about to say ‘attitude,’ but I didn’t want to rhyme. But, to be honest, your gratitude will change your attitude!”

Common laughed when he tried to stop himself from doing what he does best. But even when the rapper tries to downplay his talents, it seems his creative spark can’t be dimmed. Speaking via livestream to T-Mobile’s Executive Vice President of Customer Care Callie Field, as well as almost five thousand employee audience members, during the company’s virtual Talking with Trailblazers event in recognition of Black History Month, the hip-hop heavyweight’s excitement over the topic at hand was palpable through the computer screen.

“I love the thought and the mantra of ‘excellence in action,’” he said. “The more I’ve trained myself to think about keeping my mind on good things and recognizing that everything that we’ve experienced is actually there for us to be better. Excellence! In action!”

As the winner of an Academy Award and a Golden Globe in 2015 for Best Original Song in a Motion Picture for Glory, as well as numerous Grammys, the author of two memoirs admittedly knows what excellence feels like, and has dedicated himself to helping others understand its power through his social justice and advocacy work, focusing on mass incarceration, mental health and voting rights.

This Talking with Trailblazers installment is the latest in a <a href="https://www.t-mobile.com/brand/celebrating-diversity/black-history">series of companywide initiatives</a> to celebrate Black History Month and was organized with the help of the company’s Multicultural Alliance and Black Empowerment Network employee resource groups. T-Mobile also kicked off February with a <a href="https://www.t-mobile.com/news/community/black-history-month-2021">$2 million investment</a> in new scholarship, recruiting and business education programs meant to continue its commitment to Diversity, Equity and Inclusion. The donations focus on programs that serve students at Historically Black Colleges and Universities (HBCUs), aspiring diverse workers in the tech and telecom industries and Black small business owners.

Common had plenty of gems of wisdom to share during the hour-long conversation, topics ranging from the importance of mental and physical health while investing in your purpose to celebrating the incredible contributions of Black writers, musicians and artists and the meaning behind the Black Lives Matter movement, and the recent work of his own nonprofit organizations the Common Ground Foundation and Imagine Justice, dedicated to leveraging the power of art to advocate for communities and fight for justice and equality.

So put on your favorite soundtrack to set the mood — May we suggest starting with the first track on this <a href="https://open.spotify.com/playlist/66cWCIdzOlFhVSTOf5oNyC?si=5a0052157e794367">Black History Month-inspired playlist</a> created by the T-Mobile internal communications team? — and enjoy some invaluable takeaways from this important chat.

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1. Gratitude will change your attitude. “Gratitude is one of the things that can keep you positive. It’s better to think about the things that you are grateful for instead of worrying about the future or living in the past. It changes your mentality, so that’s how I keep a positive outlook and surround myself with positive people and positive energy. I try not to take in things — whether it's news, food, music — that darken my energy and my spirit.”

2. Self-care is a discipline, one that trains you to maintain discipline in all areas of life. “As a young man, I really didn’t have any health awareness besides exercise. But, at a certain point, I realized that certain things weren’t good for my life. I started caring more and focusing more towards taking care of myself from a diet perspective. Applying discipline to one area of my life helped me feel more powerful. I felt like I had more control of myself. ‘Oh, I have the power to not do these things. Instead, I can use that power to create these other things.’ I recognized that going into the studio after I stopped eating certain things, my voice was clearer. Now I eat a healthier diet. I drink water. I work out. I go into the booth and make sure I do vocal exercises. I pay attention. I strive for a lifestyle of wanting to love myself and a lifestyle of wellness. If you take care of yourself, it shows up in every other aspect of your life, no matter what you’re doing.”

3. The head holds the secret to what the heart wants — mental health is as vital as physical health. “We all go through some stuff. Everybody. I don’t care how divine, how great, talented, successful, whatever attributes you have that are blessings and incredible. You still go through things. You still go through what we feel as human beings. It shows up in fears, shows up as ways that we are afraid to get close to the other individuals, or ways that we actually channel our own pain on to other individuals or even onto ourselves. Ways that we are not able to love ourselves as much. Sometimes we just don't know the reason why some of these things are happening. Sometimes we know we are doing it and still don’t know why we want to do it. My goal is to be the best human being, the best child of God, I can be, every day. That entails not only the physical things, but the mental and emotional. In fact, I don't care how physically well you are. If you’re not nurturing your mental wellness, you will never live to your full capacity and live a full, happy life. So, I made a decision when I saw myself repeating certain things. After all the great books that I’ve read, and the self-help books, and still continuing to build in my spirituality, I felt like one of the avenues to explore was therapy. If you have something going on physically, you go to the doctor. So why not have that type of support for your mental well-being? It’s proven to be one of the greatest gifts for me in this lifetime.”

4. Live a life of purpose, each and every day. "I asked myself this question the other day: If I never had to worry about money again, what things would I still do? I would still create music. I would act. I would be doing activism work. Some things within your purpose will end up being your profession, and you can express your purpose through your profession — and some won't. But things that you love to do are still in your purpose, your life’s work. The great Kahlil Gibran wrote in the book The Prophet, “Work is love made visible.” Work is love made visible. You want to make sure that you’re doing things that are aligned in that purpose. And it takes us time to discover what those things are. Write it down, think about it. What you’re doing every day, is that falling under your purpose in some way? How are you putting some time in your day towards your purpose? It’s okay if you don’t know it at this moment, but it is important to put attention and focus into finding it.”

5. Celebrate Black culture by continuing to grow its areas of prominence and influence. “Yes. I'm a Black artist and I love Black artists. I love celebrating Black art, whether it’s Amanda Gorman, or whether it’s this bass player and singer named <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Thundercat_(musician)" target="_blank">Thundercat</a>. Whether it’s <a rel="noreferrer noopener" href="http://www.isaiahsharkey.com/" target="_blank">Isaiah Sharkey</a> or <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/SZA_(singer)" target="_blank">SZA</a>. It could be <a rel="noreferrer noopener" href="https://lsimpsonstudio.com/" target="_blank">Lorna Simpson</a>, who’s a visual artist, or <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Mahershala_Ali" target="_blank">Mahershala Ali</a> or <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Erykah_Badu" target="_blank">Erykah Badu</a>. I celebrate Black art, and it’s not a labor to celebrate it, because it’s such beautiful work and incredible work, and work that has changed the world. It has influenced the world and it continues to evolve. Celebrating Black excellence doesn’t downgrade or diss anyone else. It’s not a slight to anyone, it's not putting any other nationality or culture down. It’s just celebrating our culture and who we’ve been in this world. It’s important that we do that. It’s important that we celebrate ourselves as individuals and celebrate where we come from. It’s very important to acknowledge those things. And not only from the artist perspective, let’s make sure we continue to have Black people and other minority groups in places of decision-making in the corporate world, too.”

In celebration of Black History Month, rapper, actor, author and activist Common shared his insights on excellence in action.

5 Tips To a “Common” Sense Approach | T-Mobile Newsroom

5 Tips To a “Common” Sense Approach

Shawna Ryan

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Nationwide Contest Offers Youth with Innovative Ideas Around Creating Connected, Sustainable and Informed Communities Opportunity to Receive Seed Funding and Mentorship 

What’s the news: T-Mobile, the T-Mobile Foundation and Ashoka are launching the third Changemaker Challenge. Today through April 8, youth ages 13 to 18 can apply for the opportunity to receive seed funding and one of 15 spots at the Changemaker Lab at T-Mobile HQ later this year to support their innovative ideas focused on Technology, the Environment or Education.  Over the program’s three years, T-Mobile and the T-Mobile Foundation will have invested nearly $1M in Changemaker Challenge projects and mentorship opportunities.

Why it matters: We want to help focus all the talk about urgent societal and global challenges on finding solutions -- and we know America’s youth are up to the challenge to put fresh thinking behind big problems and come up with big ideas that will drive change! With a little help in the form of funding and mentorship, innovative ideas can become extraordinary movements. Now is an amazing time to be a young changemaker!

Who it’s for: Disruptors, trailblazers and entrepreneurs between the ages of 13 to 18 located in the U.S. and Puerto Rico who have bold ideas about how to change their communities and society for good…and the parents, mentors and educators who support them every step of the way!

Bellevue, Wash. – February 11, 2021 – The third <a href="http://t-mobile.com/changemaker">Changemaker Challenge</a>, a nationwide contest that gives trailblazing young leaders the opportunity to take their ideas on how to build more connected, sustainable and informed communities to the next level, launched today by T-Mobile, the T-Mobile Foundation and <a href="https://ashoka-usa.org/">Ashoka</a>. Now through April 8, 2021, youth ages 13 to 18 with bold ideas focused on Technology, the Environment or Education can enter the challenge. T-Mobile leaders will select 15 winners to receive up to $15,000 in seed funding and the opportunity to participate in the three-day Changemaker Lab later this year. Including this third year of support, T-Mobile and the T-Mobile Foundation have invested nearly $1M in seed funding and mentorship for the changemakers.

“T-Mobile knows a thing or two about disruption and affecting change – and that’s why we can’t wait to once again help these forward-thinking youth grow their innovative, amazing ideas through our third Changemaker Challenge,” said T-Mobile CEO Mike Sievert. “We can all take inspiration from today’s youth. They are living and breathing so many of the challenges our society is facing right this moment, but they’ve got big ideas for how we can be better. With a little support, I know these young, passionate changemakers will do amazing things to positively impact their communities for years to come.”

T-Mobile and the T-Mobile Foundation are once again partnering with Ashoka, a global organization that believes in a world where everyone is a changemaker. They have over 40 years building the field of social entrepreneurs and over 20 years of experience supporting young changemakers and their social ventures.

“At Ashoka, we know young people need powerful learning experiences to build empathy, find their purpose, and take the lead,” said Bill Drayton, founder and CEO of Ashoka. “Ashoka is proud to support T-Mobile’s Changemaker Challenge, pairing leaders in the tech industry with leading youth changemakers—a winning combination to changing the world for good.”

An amazing 770 teams entered the two previous Changemaker Challenges in 2018 and 2019. Projects integrating everything from apps to robots have been focused on solutions around topics such as mental health, the collapse of bee colonies, flood warning systems and gun violence prevention. At the February 2020 Changemaker Lab, Mike Sievert <a href="https://www.t-mobile.com/news/community/changemaker-challenge-2019-winner">awarded</a> each of the <a href="https://www.t-mobile.com/news/community/changemaker-challenge-category-winners">three category winners</a> $10,000 and offered support via one-on-one meetings with T-Mobile leaders and Ashoka experts.

“The T-Mobile Changemaker Challenge was truly a once in a lifetime experience for me,” said Kevin Malaekeh, co-founder and president of <a href="https://www.ycacyouth.org/">Youth Climate Action Coalition</a>, a coalition designed to give schools the tools they need to become more sustainable and the 2019 Changemaker Challenge grand prize winner. “It was inspiring to be surrounded by youth so passionate about what they do. I met some lifelong friends, and we’ve even started our own venture together after the challenge called Project New Normal. The seed money helped my organization secure partnerships with influencers that have helped us grow our social media audience to over 10,000 and reach out to 1.5 million people across the world.”

Individuals and teams ready to supercharge their game-changing ideas can visit the contest <a href="https://challenges.changemakers.com/challenge/tmochangemaker2021">website</a> to learn everything they need to know about the 2021 Changemaker Challenge.

About T-Mobile T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile and Sprint. For more information please visit: <a href="https://www.t-mobile.com/">https://www.t-mobile.com</a>.

About T-Mobile Foundation The T-Mobile Foundation is committed to changing the world for good. The Foundation advances positive change in our communities by supporting causes that focus on youth development, and by providing opportunities for T-Mobile employees to engage in causes that benefit the communities where they live and work. The T-Mobile Foundation, created and funded by T-Mobile US, Inc., is recognized by the IRS as a Section 501(c)(3) private foundation.

Nationwide Contest Offers Youth with Innovative Ideas Around Creating Connected, Sustainable and Informed Communities Opportunity to Receive Seed Funding and Mentorship

Third Changemaker Challenge Launches Today; T-Mobile and the T-Mobile Foundation to Fund Big Ideas from Young Trailblazers | T-Mobile Newsroom

Third Changemaker Challenge Launches Today; T-Mobile and the T-Mobile Foundation to Fund Big Ideas from Young Trailblazers

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I was reading a recent <a href="https://www.washingtonpost.com/graphics/2020/lifestyle/2020-in-one-word/">Washington Post article</a> where people were asked to describe 2020 in one word or phrase. No surprises here: Exhausting. Chaotic. Relentless. Dumpster fire. Nightmare. You are on mute (I hear that one every day!) Others simply said Ugh. One called it the Year of Missing, and I found that description particularly relevant in so many ways. I don’t disagree with any of these sentiments, really. This year has had its share of immeasurable loss, hardships and turmoil. But just a little further down the list, some found a more positive perspective. Words like Transformative and Perseverance. Those are the themes I am grabbing onto and leaning into as I look to close the books on 2020.

Some will think I’m crazy for saying this, but there was a lot of positivity in 2020 that I don’t think we want to overlook. I am not dismissing the suffering, loss and pain that so many have felt — and that many are still feeling today. But instead of dwelling on it, I am making a choice to focus on the positive aspects of a year that will go down in history for every single one of us. This year more than ever, we all need a reminder that we CAN change our perspective. Yes it has been the Year of Missing, but it has also been the Year of Growth. The Year of Change. The Year of Learning. And that is what I’m taking straight into 2021.

Skeptical? Well, I bet I can contribute at least a little optimism to your outlook. Today I’m going to use this space to reflect a little on how we grew, learned and came together in 2020 — to remind you of some important wins — and maybe share a few goals and ideals I’m taking with me into the new year and beyond.

Anyone can be a hero. The news was packed with political and celebrity names throughout the year, sprinkled in with some surprising new superstars (have you seen the Dr. Fauci bobblehead?). But more important are the people working behind the scenes who haven’t necessarily received the credit they’re due. You probably know who I’m talking about: frontline emergency response workers — doctors, nurses, public safety responders, teachers, food service workers, and of course, essential retail workers like T-Mobile’s own frontline heroes. Volunteers who helped get out the vote. Census workers. IT and network engineers who kept families and friends connected when they couldn’t be there physically. The list is long. Heroes, all, and they deserve to be recognized. They deserve our gratitude.

There were unexpected heroes, too. One who inspired me is Ensheng “Frank” Dong, a Johns Hopkins University grad student. Back in January, Frank heard about a virus that was impacting his home country of China. So when Lauren Gardner, an associate professor of civil and systems engineering at the university, suggested <a href="https://www.npr.org/2020/04/13/833073670/mapping-covid-19-millions-rely-on-online-tracker-of-cases-worldwide">creating a dashboard</a>, Frank realized he had a valuable skill to offer in tracking the virus. He scraped together data to help map the spread of COVID-19 into a rudimentary online dashboard.

The <a href="https://coronavirus.jhu.edu/map.html">Johns Hopkins dashboard</a> evolved into the go-to resource for many, including me. Now it also serves as a guide for estimating health system resources and state closure and reopening plans. And it was all started by a talented young man who jumped at the chance to make a difference. How many other unsung heroes helped us get through 2020? I don’t know, but I’m certain that Frank is not alone in his heroic efforts.

In 2021 I will find ways to explore and motivate others to find solutions that could evoke change. No matter how small.

It’s important to pause. I never thought I’d spend weeks huddled around our dining table with my adult children working on a jigsaw puzzle. But I have during quarantine, and I’ll always cherish this extra time with them. Reconnecting with family has been a highlight of my year, and I’m not alone. One stat from a few months ago showed that more families of all economic levels are cooking meals at home and hanging out together more than before the pandemic. And nearly 80% of them reported family meals as the high point of their day.

I have also found myself calling friends and family more than I have in years — and the conversations have often made my week! Apparently I’m not alone on my reacquaintance with old-fashioned communication: T-Mobile found that the average <a href="https://www.t-mobile.com/news/network/a-holiday-psa-pick-up-the-phone">time spent on a voice call has jumped more than 30 percent</a> during the pandemic. It’s amazing how strong the connection can be when we hear each other’s voices or see each other’s faces. Don’t get me wrong, texts and emails still have an important role in communications, but they have not been good enough for me during the last nine months!

And there were even bigger benefits of this year’s temporary pause. Global reduction in human activity like daily car and domestic air travel led to temporary double-digit percentage declines in nitrogen dioxide and positive impacts on greenhouse gas emissions, along with water and noise pollution. I saw it with my own eyes — this summer the views of the Pacific Northwest’s beloved Mt. Rainier were out of this world!

This <a href="https://www.wired.com/story/the-anthropause-a-new-way-to-study-wildlife/">“anthropause,”</a> as it was coined by scientists, also has allowed researchers to study the impacts of humans on wildlife. They’re able to collect animal-tracking data from before, during and after the lockdown to assess how changes in our activity levels have affected the movements and behavior of a wide range of marine, land-based and avian species. These learnings will have huge impacts on wildlife populations for years to come, potentially saving some species that are critically impacted by humans — all because we paused.

In 2021 I’m not going to lose sight of the benefits of slowing down and pausing at home, or out in the world.

The outdoors became great again. This year people were outside — a lot. Over the past year, more and more people have been spending their time outdoors as indoor spaces faced restrictions and social distancing changed entertainment options. And this was a good thing.

In fact, a <a href="https://www.newswire.ca/news-releases/road-trips-and-time-spent-outdoors-tied-to-higher-happiness-levels-according-to-new-survey-results-857697538.html">survey</a> from July found that 94% of Americans said they were happier and healthier when spending time outdoors. No wonder why Seattle-based REI, one of the nation’s largest outdoor-gear retailers, saw increased interest in entry-level categories, suggesting that more people are discovering and prioritizing outdoor recreation. Bike sales are up 63% versus last year, camping 31%. Analysts are predicting one of the biggest winters on record for sales of skis, snowboards and the like.

I have to say that another highlight of this year for me was spending time on a camping trip with my adult kids and my wife, seeing the desert wilderness in a new way and breathing in fresh air. A change in our plans created amazing experiences and a whole new view of the world we live in.

In 2021 I’m going to opt outside even more. Any suggestions?

America benefitted when more of us participated. With more than 160 million votes cast, this year’s presidential election saw the biggest voter turnout in U.S. history. Regardless of how you feel about the outcome, the astounding level of participation is a beautiful thing. The first step to making change is to want it, and by voting you express who you are and what you want for our country.

Speaking of making change, historians and activists alike are describing the social justice and racial equity movement of Black Lives Matter as the largest social movement in U.S. history. An estimated 15 million to 26 million people participated in <a href="https://www.cnn.com/2020/09/04/us/blm-protests-peaceful-report-trnd/index.html">mostly peaceful demonstrations</a> sparked by the death of George Floyd, a man who was killed in May while being arrested by Minneapolis police officers. New leaders have been elected to local offices; the movement’s tenets of equity and inclusion have become ubiquitous within pop and corporate culture; and grassroots activism of all kinds has seen a surge of participation. If this year of crisis leads to a fairer, more sustainable future for all of us, then there is hope ahead.

In 2021 I’m going to find new opportunities to add my voice to issues that I believe truly matter.

Tech provided opportunity. COVID has forced all sorts of new necessities on us, and smart businesses have evolved and tapped into tech to fulfill a need. As people were asked to stay home, for example, AirBnb invited them to virtually tour the world. Thanks to new virtual offerings and a quick pivot, you can meditate with Buddhist monks, visit the dogs of Chernobyl or learn about Moroccan cooking from a chef in Marrakech, all from a front-row seat in your living room.

Others in the tech world have kept pace through life-enhancing inventions. Online medicine, or <a href="https://www.t-mobile.com/news/community/how-to-use-telemedicine" data-type="URL" data-id="https://www.t-mobile.com/news/community/how-to-use-telemedicine">telehealth</a>, has been a huge asset in keeping people home even as they need to talk to a doctor. All sorts of innovations in the public health sector have arisen from this year’s response to the pandemic. Even Operation Warp Speed — the name of America’s rollout plan for the COVID vaccine — was possible only because of four <a href="https://www.nejm.org/doi/full/10.1056/NEJMp2027405">vaccine-platform technologies</a> that were developed for safety and effectiveness. Today we have two different vaccines for this virus, with more on the way. Something many thought could never be done in such a short time, but medical breakthroughs like this are often born out of necessity, and this was no different.

And at T-Mobile, we’re delivering the 5G reach, speeds and low latency that customers across the country need to stay connected, find medical help (even if they are far from a doctor) and keep cities safe. With America’s largest 5G network, we cover 270 million people in more than 8,300 cities and towns across 1.4 million square miles (that’s more than AT&T and Verizon combined, by the way!).

<a href="https://www.ericsson.com/en/press-releases/2020/11/more-than-1-billion-people-will-have-access-to-5g-coverage-by-the-end-of-2020">Ericsson reports</a> that by the end of 2020, there will be about 220 million 5G connections around the world, with 3.5 billion forecast by the end of 2026! We can anticipate even faster and more responsive robots, autonomous vehicles and new apps that forever change the way we live — in even more transformational ways than 4G did with apps like Uber, Google Maps and Snapchat. Despite the ups and downs of 2020, it was the true beginning of the 5G era — and T-Mobile will not slow down in our pursuit to be the best in the world at connecting people to their world.

In 2021 I’m going to challenge the innovators in this world to truly take advantage of the power of 5G.

Survival led to innovation. By innovating, we are forced to learn in new ways. I think the restaurant industry is an excellent example of one that pivoted very quickly this year. Out of an estimated 660,775 restaurants in America, the National Restaurant Association estimates that about 110,000 have closed either permanently or long term since March. But those that remain open are hardy survivors and creative thinkers, and now they’re leading the way forward with outdoor dining innovations, takeout menus and delivery, customized menus, elaborate to-go cocktails, <a href="https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.forbes.com%2Fsites%2Fmichellegreenwald%2F2020%2F12%2F17%2F11-inspiring-restaurant--food-service-business-model-pivots-post-covid%2F%3Fsh%3D436c5289425c&data=04%7C01%7CTara.Darrow%40T-Mobile.com%7C9bb84d315f334ead08bb08d8a373cd24%7Cbe0f980bdd994b19bd7bbc71a09b026c%7C0%7C0%7C637439065191990757%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=lqy2gUSGsgOi8aNZd0r6%2BitEs49Y4KvRkxM71ck5PJU%3D&reserved=0">CSA partnerships with farms</a> and more.

Local Seattle favorite <a href="https://canlis.com/">Canlis</a> was over-the-top creative with its offerings, including a parking lot crab shack complete with sand, a bagel shed and even a full-scale “community college” with online food and wine classes, field trips, intramural sports and a shop stuffed with Canlis-themed collegiate wear. And, by the way, the focus on the customer NEVER changed. It was all about the experience and service.

This year I plan to keep learning from those who were forced to change — and find ways to infuse creativity and flexibility into how we serve our customers and communities.

We worked from anywhere and everywhere. Many Americans changed the way they work this year. We had to. For us at T-Mobile, it was a massive effort at the beginning of the pandemic to transition all our back office to working from home, to <a href="https://www.t-mobile.com/news/un-carrier/tex-covid-response-callie-field-blog">move over 12,000 care experts</a> out of our call centers and into their homes in less than a month, to train and equip our sales teams to safely support customers in retail, and to keep our technical teams safe and healthy as they work in the field to continue deploying our mission-critical 5G network. We thought it was for a few months. We thought wrong. And we weren’t alone.

By 2025, a predicted 36.2 million Americans will be working remotely — an 87% increase from pre-pandemic levels. Clearly the workforce is proving that flexibility, availability and responsiveness are possible beyond the office walls. While I look forward to working in our offices with my colleagues again, I know we will have a highly productive hybrid workforce in the future. I have become a believer in home/office hybrid work — something I didn’t see coming just a year ago. I think it all starts by establishing clear communication strategies, empowering employees to own their work processes, and letting them follow through and deliver. Technology can be the catalyst for this change, and it has been all year long.

In 2021, employers of all sizes will want to ensure their teams are tapping into 5G reach and speeds for videoconferencing, software solutions and collaboration tools. I envision an explosion of work-from-anywhere tools that take digital whiteboards and video calls to the next level!

Negative thoughts can be what we take away from 2020, but know that we all benefit when we think of the unexpected examples of resilience we witnessed or contributed to.

THANK YOU to so many people across the country and around the world who worked tirelessly all year long to adjust, learn, survive and thrive during a year that none of us could have predicted. You continue to inspire me.

As we head into 2021, I’m confident that we each have what it takes to transform, persevere and stay positive.

Here’s to a brighter year ahead. Stay safe, stay healthy and Happy New Year! Let’s make 2021 a GREAT one!

This year, T-Mobile CEO Mike Sievert is not going to make the usual predictions. Instead, he's reflecting on how we grew, learned and came together in 2020, and share the goals and ideals he's taking into 2021 and beyond.

Seeing Growth, Change and Opportunity in a ‘Year of Missing’ | T-Mobile Newsroom

Seeing Growth, Change and Opportunity in a ‘Year of Missing’

This year, T-Mobile CEO Mike Sievert is not going to make the usual predictions. Instead, he&#039;s reflecting on how we grew, learned and came together in 2020, and share the goals and ideals he&#039;s taking into 2021 and beyond.

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https://www.t-mobile.com/news/un-carrier/ceo-mike-sievert-2021-the-year-ahead

https://www.t-mobile.com/news/_admin/uploads/2020/12/ntc-SievertBlog-12-30-20.png

Metro by T-Mobile teamed up with two talented artists to pay homage to the bold thinkers, changemakers and cultural icons of Tulsa and Southwest Detroit.

Sometimes, all it takes is a wall and a few buckets of paint to make a bold statement. In the spirit of the brand’s “Rule Your Day” mantra, <a href="https://www.metrobyt-mobile.com/">Metro by T-Mobile</a> partnered with two local artists whose individual stories are as rich as the cities that they call home. These artists were tasked with creating impressive and moving public murals to celebrate the vibrant cultures existing within their communities.

The first of the chosen communities is Southwest Detroit, a largely immigrant community where Mexican heritage and entrepreneurship combine to create a thriving economy. The second location is Tulsa, a city that has seen both triumph and sorrow between the existence of Black Wall Street and the ensuing 1921 Race Massacre.

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In festive unveilings that took place on November 19 and 24, the completed murals were welcomed by socially distanced crowds enjoying food trucks and traditional dancing. T-Mobile also donated over $50,000 to local charities that focus on cultural preservation, such as the Southwest Detroit Business Association and the 1921 Tulsa Race Massacre Centennial Commission.

Giving Back

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Leading by Learning

Road to 100% Renewable: T‑Mobile Is on Track to Reach Its Industry‑Leading Environmental Commitment

One Year into the Future of Wireless!

No Foolin’: T‑Mobile Leads a Movement to Transform This April 1 from a Day of High Jinx to a Day of High Fives

5 Tips To a “Common” Sense Approach

Third Changemaker Challenge Launches Today; T‑Mobile and the T‑Mobile Foundation to Fund Big Ideas from Young Trailblazers

Seeing Growth, Change and Opportunity in a ‘Year of Missing’

A Tale of Two Cities: Artists Behind “Metro Murals” on Bringing Local Cultures to Life

From Gratitude to Generosity

T‑Mobile Makes 988 Emergency Lifeline’s Critical Mental Health Support Services Immediately Available to Customers

Introducing: T‑MOJIS! A Thanksgiving Celebration for Your Phone

T‑Mobile Kicks Off #CaptureKindness Campaign to Help Feeding America® Give 15 Million Meals and Take Back 2020 With a Magenta Wave of Positivity

T‑Mobile Kicks Off #CaptureKindness Campaign to Help Feeding America^® Give 15 Million Meals and Take Back 2020 With a Magenta Wave of Positivity