Kids are in the classroom, employees are back in the office and Americans are making plans for summer travel. But as daily life returns to “normal,” we see that our world is going to be far more mobile than ever before. The COVID-19 pandemic changed how we think about work. It loosened ties to offices and big cities. It gave us new tools and new perspective. As a result, workers are moving to the suburbs, new hires are being found outside the metropolis while others are opting to retire sooner.

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According to a recent report by Accenture, the pandemic has changed the way people live, work and socialize, with 79% of respondents wanting to work from a “third space” – a location other than their home or workplace.1 Meanwhile, 87% of enterprises expect their employees to work from home three or more days per week. 2 This means tomorrow’s office is virtually anywhere, and it’s spurring a greater demand for services that keep people connected from their home to the office and the places in between. 5G networks are coming onto the scene just in time to fuel these new levels of flexibility.

A Demand for More Powerful Connectivity

Given the impacts of COVID-19 on our personal and professional lives, coupled with the rising ubiquity of 5G, industry analyst firm <a href="https://moorinsightsstrategy.com/" target="_blank" rel="noreferrer noopener">Moor Insights & Strategy</a> predicts that consumers and businesses alike will be more reliant on mobile services than ever before. And Carolina Milanesi at <a href="https://creativestrategies.com/" target="_blank" rel="noreferrer noopener">Creative Strategies</a> believes 5G will play a big role in catering to this new world of increased digital workflows and entertainment, hybrid work and personal life changes that see many Americans relocating to more rural communities.

The pandemic transformed consumer behavior and expectations. As consumers get out of their homes and become increasingly mobile, they now want connectivity that will enable streaming all day long without any buffering or spinning wheel. They want to listen to stereo quality music without waiting. And they demand high-quality video calls on the go that don’t freeze or drop, web pages that open in the blink of an eye and large files that download in a flash. Today’s consumer wants all of these things faster, and in more places than ever before.

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5G is connecting us to our world in powerful new ways that will turn these consumer demands into a reality. And as we look ahead at the proliferation of devices, from fitness wearables for biomedical monitoring to smartglasses that make our screen the world around us, this ability to stay connected on the go is just getting better. Today 5G is beginning to power everything, from connected cars to connected farms, delivering immersive new experiences to consumers, and transforming the way we work.

Good coverage and fast speeds have always mattered in the world of wireless, and for years Verizon and AT&T dominated the landscape. But with the dawn of 5G, and with Sprint now part of T-Mobile, the wireless world is dramatically changing. T-Mobile has built the <a href="https://www.t-mobile.com/coverage/4g-lte-5g-networks">fastest, largest and most reliable 5G network</a> in the country and is focused on putting it to work for everyone – from unleashing unlimited data and offering choices for home broadband to fueling mobile productivity and creating new innovations. Learn more <a href="https://www.t-mobile.com/5g">about 5G</a>.

1 April 11, 2021: <a href="https://newsroom.accenture.com/news/covid-19-has-sparked-a-new-wave-of-innovation-across-consumer-industries-according-to-accenture-research.htm">COVID-19 has Sparked a New Wave of Innovation Across Consumer Industries, According to Accenture Research</a>

2 IDC 2020 U.S. Enterprise Mobility Decision Maker Survey: Devices, June 2020

Capable device req'd; coverage not available in some areas. Some uses may require certain plan or feature; see T-Mobile.com.​ Fastest according to Opensignal Awards – <a href="https://nam10.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.opensignal.com%2Freports%2F2021%2F04%2Fusa%2Fmobile-network-experience-5g&data=04%7C01%7CAdrienne.Norton%40sprint.com%7Cead26c6df0f34e96169408d91aacfe64%7C4f8bc0acbd784bf5b55f1b31301d9adf%7C0%7C0%7C637570152613795993%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&sdata=%2FEnxp61SaCM3NyCOCAXHJFL5IQcqMY2h7Yx%2FVtZj2g8%3D&reserved=0">USA: 5G User Experience Report</a> April 2021, based on independent analysis of mobile measurements recorded during the period December 15, 2020 – March 14, 2021 © 2021 Opensignal Limited. Most reliable according to an audit report conducted by independent third-party umlaut containing crowdsourced data for user experience collected from September 2020 until February 2021. Full details at: www.umlaut.com/en/benchmarking/USA

5GNow is a content series from America’s leader in 5G. With 5GNow we share a first-hand look at the benefits of 5G today, and what’s coming next, highlighting the real-world ways 5G is improving our lives and keeping us better connected.

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America is returning to "normal," but the COVID-19 pandemic has resulted in a large increase and demand in connectivity. Learn how T-Mobile is meeting the demand with our 5G network.

America is On the Move Again. 5G Fuels the “New Normal.” | T-Mobile Newsroom

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America is On the Move Again. 5G Fuels the “New Normal.”

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America is returning to &quot;normal,&quot; but the COVID-19 pandemic has resulted in a large increase and demand in connectivity. Learn how T-Mobile is meeting the demand with our 5G network.

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5G unleashes your network to give you more – more movies, music and time spent connecting with friends and family

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The word “5G” is everywhere, but like a lot of people today, you might still be wondering what it’s good for. Faster speeds? Yep. Better coverage? Yep, that too. But 5G is also about removing limits imposed by older technologies that have existed for more than a decade.

One of the many remarkable things about 5G is its sheer capacity. 4G LTE is limited to using 20 MHz chunks of spectrum – that’s technical speak for the amount of invisible airwaves that your wireless data runs on. 5G has blown past that limit, allowing chunks of 100 MHz. That’s like going from a single-lane road to a 5-lane superhighway!

With a single lane, traffic has to queue up and wireless providers were forced to create things like on-ramp metering or traffic calming techniques. But with a bigger, higher capacity 5G data highway, we’re able to deliver a lot more data faster. This is why T-Mobile recently launched <a href="https://www.t-mobile.com/cell-phone-plans" target="_blank" rel="noreferrer noopener">Magenta MAX</a>, the first and only plan of its kind specifically built for a powerful 5G network.

With Magenta MAX, you can’t be slowed down based on how much data you use. And THAT means you can get more from your favorite device – more movies, more music and more time spent connecting with friends and family. Today, nearly 50% of Magenta MAX customers use a <a rel="noreferrer noopener" href="https://www.t-mobile.com/devices/5g-phones" target="_blank">5G smartphone</a>, and they’re using a ton more data – 43% more music, 48% more video and 26% more social media! In addition, MAX customers’ smartphone mobile hotspot data usage is up 4x. To put this in more tangible numbers, in the approximately two months since Magenta MAX hit the scene, these customers on average have each listened to the equivalent of 360 more songs, watched 576 more minutes of video and made 1,512 more posts on social media than our other customers.

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As the saying goes, ‘if you build it, they will come.’ And in true Un-carrier fashion, T-Mobile is building the <a rel="noreferrer noopener" href="https://www.t-mobile.com/coverage/4g-lte-5g-networks" target="_blank">highest capacity 5G network in the country</a>. That means bigger, faster data highways with a 5G network that has you covered in WAY more places than the competition. And with Magenta MAX you can tap into all the benefits that this supercharged 5G network has to offer. Learn more about available <a href="https://www.t-mobile.com/brand/benefits" target="_blank" rel="noreferrer noopener">benefits with T-Mobile plans</a>.

Max: Activate up to 4K UHD streaming on capable device, or video typically streams at 480p. Unlimited while on our network. 5G coverage not available in some area; capable device required. Some uses may require certain plan or feature; see T-Mobile.com.

5GNow is a content series from America’s leader in 5G. With 5GNow we share a first-hand look at the benefits of 5G today, and what’s coming next, highlighting the real-world ways 5G is improving our lives and keeping us better connected.

Learn about Magenta MAX, the first plan of its kind that’s built for a powerful 5G network and doesn’t slow you down based on how much data you use.

Unlimited 5G Data with the Magenta MAX Plan | T-Mobile Newsroom

Goodbye speed bumps, hello more data

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5GNow is a series that explores the benefits of 5G today and what’s coming next, highlighting the real-world ways 5G is improving our lives.

5GNow: Exploring 5G Benefits &amp; Technology | T-Mobile Newsroom

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