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[Internet](https://www.t-mobile.com/home-internet) - [T-Priority](https://www.t-mobile.com/t-priority) - [SuperMobile](https://www.t-mobile.com/business/plans/supermobile) [](https://www.t-mobile.com) # Connecting cars and customers Build for the future with secure, scalable, and advanced automotive connectivity solutions.   __4 minute read__ Contact us ## Connecting cars and customers Share this article: [![](https://www.t-mobile.com/content/dam/digx/tmobile/us/en/branding/icons/Linked-In-icon.png)](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.t-mobile.com%2Fbusiness%2Findustry-solutions%2Fconnected-vehicle-network%2Fconnecting-cars-customers) [![](https://www.t-mobile.com/content/dam/digx/tmobile/us/en/branding/icons/Facebook-icon.png)](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.t-mobile.com%2Fbusiness%2Findustry-solutions%2Fconnected-vehicle-network%2Fconnecting-cars-customers) [![](https://www.t-mobile.com/content/dam/digx/tmobile/us/en/branding/icons/Twitter-icon.png)](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.t-mobile.com%2Fbusiness%2Findustry-solutions%2Fconnected-vehicle-network%2Fconnecting-cars-customers) ## KEY TAKEAWAYS - __Customers increasingly expect a seamless, continuous connected vehicle experience.__ - __OEMs must be able to work seamlessly with multiple carriers and MNOs around the world to support customers.__ - __eSIMs and advanced network management technologies offer the flexibility OEMs need to meet customer demands.__ The automotive industry is undergoing immense transformation, driven by cutting-edge advancements in connected cars, electric vehicles (EVs), driver assistance systems, and software-defined vehicles.   To manage these changes while meeting customer expectations of seamless connectivity in the car—and planning for a future of semi-autonomous and autonomous vehicles—OEMs will need to work with multiple network partners to create the flexibility needed to manage costs while building customer loyalty. > 37% of car buyers would switch car brands for better connectivity.1 ## Customers demand seamless connectivity. All cars built today are connected cars. And consumers today expect those car connections to be personalized with their own profiles, preferences, and voice assistants. For consumers, it's about enjoying a seamless, connected experience anywhere they go. To achieve this, OEMs need to focus on continuity and simplicity. 1. __Carrier flexibility:__ To improve the customer experience, OEMs have to deliver the same online experience in vehicles that drivers have in their homes and with their smartphones. One survey found that 37% of car buyers would switch car brands for better connectivity.2 So, OEMs need to offer a choice of carriers to deliver that continuity and keep customers loyal. 2. __Connected services:__ Data demands are rising rapidly. EVs and software defined vehicles require robust wireless connections for OEMs to be able to monitor diagnostics, improve performance, deliver OTA updates, and retrieve valuable customer data. Customers are also increasingly using high-bandwidth backseat infotainment services, like streaming video. 3. __Simplified change management:__ Allows OEMs to integrate multiple carriers and data streaming options. This also means manufacturers don't have to unwind complex existing relationships while still giving customers a single, consistent experience. 4. __Advanced technologies:__ Advanced driver-assistance systems (ADAS) and vehicle-to-everything communications (V2X) can offer enhanced safety by leveraging edge computing and low-latency connectivity for real-time alerts. V2X helps protect vulnerable road users like cyclists and pedestrians, and even warn drivers about approaching emergency vehicles.3 ## Delivering flexibility and simplicity. T-Mobile for Business solutions offer unique technologies that deliver flexible data options, global connectivity, low-latency QoS, and data management solutions for OEMs who need to work with multiple partners in multiple markets. ![Two vehicles driving on the highway, each radiating circular magenta connectivity bands.](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-%20flexibility-and-simplicity-16-9:16x9?fmt=jpg&ts=1729800964672&dpr=on) ## Three advantages of our advanced connected vehicle architecture. - 1 Support for existing SIM, dual-SIM, and eSIM configurations: Dual-SIM and eSIM configurations give OEMs even more flexibility in separating infotainment from telematics connectivity and in choosing carriers—flexibility they can also offer customers. OEMs can also split the cost of network services even on a single SIM with one or more third parties, including content providers and end users. - 2 Multi-carrier architecture: Enables OEMs to work with different carriers to optimize services and reduce overall cost. It can also support different consumer profiles and options such as managing different rates for customer infotainment service on one carrier and a different rate and carrier to support OTA updates. - 3 T-Mobile Control Center: Our solutions integrate across the board with the T-Mobile Control Center, a Cisco IoT management platform that enables OEMs to increase efficiencies, lower costs, and go to market faster. These time and cost savings will help your team drive more agile innovation and deliver better products to your customers. ## Four ways we’re supporting OEMs—and their customers. 1. __5G Standalone (SA):__ Offers low latency and higher bandwidth, which is critical for real-time command and control of autonomous and teleoperated vehicles. 5G SA can also support more IoT devices than other network solutions—including sensors, robotics, and machines. This scalability is both cost effective and efficient. 5G SA enables new levels of control, like network slicing that lets OEMs prioritize critical, computationally intensive, safety-oriented tasks, from ADAS to AV services. 2. __Global footprint:__ Working with Deutsche Telekom, T-Mobile can deliver a global solution for OEMs with a single T-IoT solution that covers 383 networks around the world and a full range of network protocols, including NB-IoT, LTE-M, LTE, and 5G. It means with a single hardware solution; OEMs can support customers using local MNO profiles around the world. 3. __Security and regulation support:__ We go further than other carriers by offering the industry’s first SIM-based SASE solution. Just as important, we stay up to date with data and privacy regulations around the world, working with OEMs to help them maintain compliance. 4. __V2X:__ Our long-term investment in V2X technology means we are ready to embrace forthcoming automotive applications and technologies. For OEMs, this makes us a strong partner for planning and navigating their V2X strategies. This includes helping partners leverage the macro network, demonstrating that it can be a viable alternative to point-to-point connectivity for many safety applications. ## T-Mobile can deliver a global solution for OEMs with a single T-IoT solution that covers 383 networks around the world and a full range of network protocols. [Tweet this , opens in a new window](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.t-mobile.com%2Fbusiness%2Findustry-solutions%2Fconnected-vehicle-network%2Fconnecting-cars-customers&text=%0A%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%E2%80%9CI%20find%20T-Mobile%27s%205G%20deployment%20compelling%20given%20its%20balanced%20approach%20to%20building%20out%20low%2C%20mid%2C%20and%20high-band%20spectrum%20to%20ensure%20broad%20coverage%2C%20excellent%20performance%2C%20and%20high%20reliability.%E2%80%9D%0A%09%09%09%09%0A%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20-) ## Custom solutions to satisfy customers. From automotive profiles to enabling customer carrier choice, we are at the forefront of driving consumer satisfaction and loyalty in today's connected cars. It's about creating innovative solutions that make customers' and OEMs’ lives easier. ![A passenger in an autonomous car interacts with the vehicle’s augmented reality dashboard.](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-Custom-solutions-16-9:16x9?fmt=jpg&ts=1729800981222&dpr=on) Working with BMW, T-Mobile brought the first 5G-connected cars to North America in 2022. It delivered voice, unlimited 5G data, and in-car Wi-Fi connectivity in a single network solution to BMW owners. In partnership, we also developed Automotive ID technology that extends the profile of the driver from their smartphone to their car, transferring all personal settings and making the transition as smooth as possible for the customer. And when BMW wanted to add more advanced services, including separate telematics networking from infotainment communications to support a dual-SIM solution, find-my-car apps, and back-seat video streaming entertainment, T-Mobile was there to ensure a seamless customer experience. ## Cutting-edge solutions. Halo.car, an autonomous vehicle startup in Las Vegas, partnered with us on last-mile transportation solutions. As America’s 5G leader—with the largest and fastest 5G network—we were the best choice for handling Halo’s critical remote-control teleoperations. ![A Halo autonomous-driving vehicle travelling on an urban street.](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-cutting-edge-16-9:16x9?fmt=jpg&ts=1729801018237&dpr=on) ## “Innovation and driving change for the better is our DNA, and we’ve unleashed a 5G network that will transform industries and change our world for the better.” Mike Sievert, __CEO of T-Mobile__ [Tweet this , opens in a new window](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.t-mobile.com%2Fbusiness%2Findustry-solutions%2Fconnected-vehicle-network%2Fconnecting-cars-customers&text=%0A%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%E2%80%9CI%20find%20T-Mobile%27s%205G%20deployment%20compelling%20given%20its%20balanced%20approach%20to%20building%20out%20low%2C%20mid%2C%20and%20high-band%20spectrum%20to%20ensure%20broad%20coverage%2C%20excellent%20performance%2C%20and%20high%20reliability.%E2%80%9D%0A%09%09%09%09%0A%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%20-) Teleoperation is the final piece of the autonomous vehicle puzzle, enabling remote drivers to take control of vehicles when AVs face challenges such as extreme weather, road closures, or obstacles the vehicles’ system doesn't recognize. That's why three of the leading companies in the AV space have already partnered with us to support their teleoperation systems.   “Fueling this kind of startup innovation is part of why we’ve built the biggest and fastest 5G network in the country,” said Mike Sievert, CEO of T-Mobile. “Innovation and driving change for the better is our DNA and we’ve unleashed a 5G network that will transform industries and change our world for the better.” ## Planning for the future. Connected cars, software defined vehicles, and EVs are changing the automotive landscape. OEMs need advanced connectivity solutions like those from T-Mobile for Business that can keep up with rapid changes, meet consumer needs, and deliver tomorrow's solutions. ## Recommended reading. ![T-Mobile logo and text that reads “Magenta Drive](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-5G-connected-car-16-9:16x9?fmt=jpg&qlt=85%2C0&resMode=sharp2&op_usm=1.75%2C0.3%2C2%2C0) AMERICA’S 1ST 5G CONNECTED CAR ## T-Mobile powers new connected car plan for BMW. [T-Mobile powers new connected car plan for BMW.](https://www.t-mobile.com) T-Mobile powers new connected car plan for BMW. [Read the article , opens in a new window](https://www.t-mobile.com/news/business/t-mobile-magenta-drive-for-bmw-powers-americas-first-5g-connected-car) ## T-Mobile powers new connected car plan for BMW. ![An autonomous Halo car with a T-Mobile logo and 5G text displayed on the trunk of the car](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-diverless-vehicless-16-9:16x9?fmt=jpg&qlt=85%2C0&resMode=sharp2&op_usm=1.75%2C0.3%2C2%2C0) DRIVERLESS VEHICLES ## Halo and Las Vegas launch autonomous car service. [Halo and Las Vegas launch autonomous car service.](https://www.t-mobile.com) Halo and Las Vegas launch autonomous car service. [Read the article , opens in a new window](https://www.t-mobile.com/news/business/driverless-car-service-powered-by-t-mobile-5g) ## Halo and Las Vegas launch autonomous car service. ![Augmented-reality displays on the dash and windshield of a self-driving vehicle indicate other vehicles.](https://t-mobile.scene7.com/is/image/Tmusprod/TFB-VMM-Automotive-Connected-Vehicle-Article-connected-16-9:16x9?fmt=jpg&qlt=85%2C0&resMode=sharp2&op_usm=1.75%2C0.3%2C2%2C0) 5G AND CONNECTED CARS ## On the road to a connected future. [On the road to a connected future.](https://www.t-mobile.com) On the road to a connected future. [Read the article , opens in a new window](https://www.t-mobile.com/business/trends-insights/5g/automotive/5g-networks-open-new-roads-for-autonomous-vehicles) ## On the road to a connected future. ## Discover more resources. - [Accelerate IoT growth with T-Mobile Control Center.](https://wholesale.t-mobile.com/iot/t-mobile-control-center/?icid=TFB_TMO_P_TFBAUTOSOL_8C33F3DB80A342CF41228) - [SASE: broad protection–virtually anywhere.](https://www.t-mobile.com/business/solutions/security/sase) - [5G and the future of connected cars.](https://www.t-mobile.com/content/dam/digx/tfb/us/en/non-dynamic-media/pdf/5G-connected-car-inforgraphic_T-Mobile_for_Business.pdf) - [Trends in connected vehicle data monetization.](https://www.t-mobile.com/content/dam/digx/tfb/us/en/non-dynamic-media/pdf/IDCMAR_1.pdf) 1. Salesforce, 2024, "Connected Car Disconnect: 65% of U.S. Drivers Don’t Understand ‘Connected Cars’ but Many Will Trade Data for Personalization," Accessed August 8, 2024, [www.salesforce.com/news/stories/connected-car-research/](https://www.salesforce.com/news/stories/connected-car-research/ "Follow link") 2. McKinsey & Company, Michele Bertoncello, Christopher Martens, Timo Möller, and Tobias Schneiderbauer, 2021, "Unlocking the full life-cycle value from connected-car data", Accessed August 8, 2024, [www.mckinsey.com/industries/automotive-and-assembly/our-insights/unlocking-the-full-life-cycle-value-from-connected-car-data](https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/unlocking-the-full-life-cycle-value-from-connected-car-data "Follow link") 3. Haas Alert, 2024, "About; Reshaping road safety around the world," Accessed August 8, 2024, [www.haasalert.com/about](https://www.haasalert.com/about "Follow link")   ### Let’s talk. 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